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  • DATA

    2018/04

  • CLIENT

    Grand Seiko
    Seiko Watch Corporation

  • PROJECT NAME

    THE FLOW OF TIME at Milan Design Week 2018 / Grand Seiko

    CATEGORY

    Installation Design

    PROJECT PRODUCER

    TRUNK LTD.

    PHOTO & VIDEO

    Daisuke Ohki
    ※Except experimental and under construction photos.

    OBJECTS PHOTO

    Masayuki Hayashi

    AWARD

    DSA Design award 2018 / GOLD PRIZE

    LINK

    Grand Seiko Milan Design Week

Collaborate

271436005The Flow Of Time.

“THE FLOW OF TIME” is an installation for Grand Seiko at the Triennale Design Museum in Milan. This installation focuses on "Spring Drive," Grand Seiko's unique mechanism that combines high precision and long-term drive. The room expressed the worldview of Spring Drive, which approaches the essence of time and reaches a new dimension that makes you feel the transition of time. Twelve transparent objects enclosing movement parts are aligned, and an image depicting changes of time is projected behind them. When looking into the object, each twinkling part and the reflected image are merged together, giving the feel of the movement approaching the essence of time. Additionally, the small lights that twinkle in the transparent object quietly imply the existence of the weak electricity generated by the parts. It is an installation as a huge space device that allows you to experience the philosophy of Grand Seiko by looking into it.